Brand identity / Visual language
Modern Collective
Many elements. One unmistakable identity.
The brand in context.
Modern Collective is a talent management agency working across film, television, theatre and commercials. A flexible visual identity gives the agency a distinct voice while leaving room for the individual personalities it represents.
The creative approach.
The film explores how the system comes together across print, digital and communications. Shapes shift and combine, giving the identity room to evolve while keeping a recognisable character.