Neil Mason
Brand Strategy & Design
Automotive / Global partnership launch

Ferrari × Santander

If cars could dream, what would they dream?

Ferrari × Santander · Global partnership launch

The launch.

A global partnership launch for Ferrari and Santander, imagined through a simple question: if cars could dream, what would they dream?

The creative idea.

Flowing red forms, sculptural CGI and the silhouette of a racing car create a dreamlike world of movement and possibility. The film connects automotive precision with an emotional visual story, bringing the partnership to life.

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