Art & culture / Brand & motion
ByHansen
Architecture creates the form. Art gives it a voice.
The brand in context.
ByHansen is a cultural strategy and art advisory practice, bringing art into the vision of a place from the outset. The identity expresses that connection through sculptural imagery and a considered visual language, carried across print, digital and film.
The creative approach.
My work connects strategy and naming exploration with a complete visual identity, digital and print design, and the website. Animation and sculptural 3D imagery bring the idea of connection to life, giving the brand a distinctive presence in motion.